Privacy Policy
Last updated: 25 February 2026
Brackstone Digital ("we", "us", "our") is committed to protecting your personal data. This policy explains what data we collect, why we collect it, and your rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who we are
Brackstone Digital is a B2B lead generation service based in Yorkshire, UK. For any data protection queries, contact us at hello@brackstonedigital.co.uk.
2. What data we collect
When you submit our contact form, we collect:
- Your full name
- Your email address
We may also collect technical data automatically, including your IP address, browser type, and pages visited, through cookies and analytics tools (see Section 6).
3. Why we collect it
We use your data for the following purposes:
- To send your free report — We use your name and email to deliver the competitor report you requested. Legal basis: performance of a contract (your request for a service).
- To follow up — We may send a small number of follow-up emails related to the report. Legal basis: legitimate interest in responding to your enquiry.
- To improve our service — We use anonymous analytics to understand how visitors use our website. Legal basis: legitimate interest.
4. How we store your data
Your data is stored securely on servers within the EEA/UK. We retain your personal data for no longer than 12 months from your last interaction with us, after which it is deleted. We use industry-standard security measures to protect your data.
5. Who we share it with
We do not sell your personal data. We may share data with:
- Email delivery services — To send your report and follow-up emails
- Analytics providers — To understand website usage (anonymised data)
All third parties are bound by data processing agreements and comply with UK GDPR.
6. Cookies and tracking
We use:
- Essential cookies — Required for the website to function
- Analytics cookies — Google Analytics to understand visitor behaviour (anonymised)
- Advertising cookies — Meta Pixel to measure the effectiveness of our advertising campaigns
You can disable cookies in your browser settings at any time.
7. Your rights
Under UK GDPR, you have the right to:
- Access — Request a copy of the data we hold about you
- Rectification — Ask us to correct inaccurate data
- Erasure — Ask us to delete your data
- Object — Object to our processing of your data
- Portability — Request your data in a machine-readable format
To exercise any of these rights, email hello@brackstonedigital.co.uk. We will respond within 30 days.
8. Complaints
If you are unhappy with how we handle your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
9. Changes to this policy
We may update this policy from time to time. Any changes will be posted on this page with an updated date.